Know how people feel about your brand—before it's too late.

Real-time brand sentiment analysis software that goes beyond mentions to measure emotions, track perception shifts, and predict reputation crises before they happen.

2.5M+
sentiment analyses monthly
94%
sentiment accuracy
50+
emotions detected
<2min
crisis detection time
THE PROBLEM

You're measuring the wrong things

37%
of marketers

Track brand mentions but have no idea if sentiment is positive or negative

4 days
average

Time to detect a sentiment shift using traditional tools (4 days too late)

₹18.5L
average

Revenue lost from negative sentiment that could have been addressed early

72%
of consumers

Say brand reputation influences their purchase decisions more than price

WHAT IS SENTIMENT ANALYSIS

Sentiment Analysis That Understands Context

Traditional tools count words like "good" or "bad." We understand meaning, emotion, and intent.

Brand sentiment analysis uses AI and natural language processing to classify sentiment, detect 50+ emotional states, understand sarcasm and context, track sentiment trends over time, and identify what's driving sentiment shifts.

Our sentiment analysis tool doesn't just tell you what sentiment is—it tells you why it's changing and what to do about it.

INTELLIGENT SENTIMENT ANALYSIS

The most accurate brand sentiment analysis software

AI-Powered Sentiment Classification

Our sentiment analysis engine achieves 94% accuracy using deep learning models trained on millions of brand conversations.

  • Positive, negative, neutral classification
  • Confidence scores for each sentiment prediction
  • Context-aware analysis (understands sarcasm, slang, emojis)
  • Multi-language sentiment support

Emotion Detection

Go deeper than positive/negative. Understand the specific emotions behind brand conversations.

  • Detect 50+ emotions: joy, anger, frustration, excitement, disappointment, fear, surprise
  • Emotional intensity scoring
  • Emotion trend analysis over time
  • Trigger identification (what caused the emotion)

Sentiment Trend Tracking

Watch how brand sentiment evolves in real-time and identify patterns before they become problems.

  • Historical sentiment trends (daily, weekly, monthly)
  • Sentiment velocity (how fast sentiment is changing)
  • Seasonal sentiment patterns
  • Event-triggered sentiment correlation

Crisis Prediction & Early Warning

Our AI predicts sentiment crises before they go viral.

  • Anomaly detection for unusual sentiment spikes
  • Predictive alerts for brewing reputation issues
  • Escalation probability scoring
  • Recommended response strategies
DASHBOARD FEATURES

Brand Sentiment Analysis Dashboard

Real-Time Sentiment Score

Your brand's overall sentiment score (0-100) updated in real-time. Track daily changes and long-term trends.

Sentiment Distribution

Visual breakdown of positive vs. negative vs. neutral mentions. Spot shifts in sentiment balance instantly.

Emotion Wheel

Interactive emotion wheel showing the specific emotions your audience is expressing about your brand.

Topic-Sentiment Matrix

See which topics are driving positive or negative sentiment. Identify what people love and what needs fixing.

Influencer Sentiment Impact

Track how high-reach influencers affect your brand sentiment. Identify brand advocates and critics.

Competitive Sentiment Benchmarking

Compare your brand sentiment against competitors. Know if you're winning or losing the sentiment battle.

VALUE PROPOSITION

Why Choose Our Sentiment Analysis Tool

Protect Brand Reputation

Detect negative sentiment shifts early and respond before they escalate. Turn potential crises into opportunities.

Improve Customer Experience

Understand what customers love and hate. Use sentiment insights to prioritize product improvements.

Measure Campaign Impact

Track how marketing campaigns, product launches, and PR efforts impact brand sentiment in real-time.

Data-Driven Decision Making

Stop guessing. Make strategic decisions backed by real sentiment data from millions of customer conversations.

HOW IT WORKS

3 steps to sentiment intelligence

01

Connect Data Sources

We automatically collect brand mentions from social media, news, reviews, forums, and more. No manual data collection needed.

02

AI Analyzes Sentiment

Our deep learning models process each mention, classifying sentiment, detecting emotions, and understanding context.

03

Get Actionable Insights

Receive real-time alerts, visual dashboards, and strategic recommendations to improve brand sentiment.

USE CASES

Who Benefits from Brand Sentiment Analysis

Brand Managers

Monitor overall brand health, track sentiment trends, and measure the impact of brand initiatives.

Social Media Teams

Understand audience emotions in real-time, optimize content strategy based on sentiment drivers.

Product Managers

Gather unfiltered product sentiment from real users. Prioritize features based on sentiment impact.

Customer Experience Teams

Identify pain points causing negative sentiment. Measure improvement in customer satisfaction over time.

Crisis Management

Get early warnings of brewing reputation issues. Respond strategically to prevent sentiment crises.

PLATFORM

See BrandNata in Action

Explore our powerful sentiment analysis dashboard with real-time emotion detection and trend visualization.

Advanced Analytics Dashboard

Real-Time Sentiment Dashboard

Track sentiment trends in real-time with comprehensive analytics covering positive, negative, and neutral mentions across all platforms.

  • Live sentiment score tracking (0-100)
  • Emotion detection across 50+ emotions
  • Trend visualization over time

Audience Sentiment Insights

Understand how different audience segments feel about your brand. Identify which demographics drive positive or negative sentiment.

  • Demographic sentiment breakdown
  • Geographic sentiment mapping
  • Platform-specific sentiment analysis
Audience Intelligence
TESTIMONIALS

What Our Customers Say

"The sentiment analysis helped us identify a product issue before it escalated. Customer complaints about delivery delays were detected 48 hours before they hit critical mass."

SK

Sanjay Kapoor

CX Head, D2C Fashion Brand

"Understanding the 'why' behind sentiment has been game-changing. We now know exactly which product features drive positive emotions and which cause frustration."

NG

Neha Gupta

Product Manager, SaaS Company

"Campaign sentiment tracking has improved our content strategy. We now A/B test messaging based on emotional response, not just clicks."

VP

Vikram Patel

Social Media Lead, Fintech Startup

Enterprise-Grade Security & Compliance

SOC 2 Certified
ISO 27001, ISO 9001
Built for India
Data Remains in India
24/7 Support
GDPR Compliant
FAQ

Frequently Asked Questions

Understand what your audience really feels.

Join hundreds of brands using AI-powered sentiment analysis to protect reputation and improve customer experience.

No credit card required • 94% AI accuracy • Real-time insights