Your brand is being talked about right now. Are you listening?
Real-time brand monitoring software that tracks every mention, conversation, and sentiment shift across the web—so you know exactly what's being said about your brand, when it matters most.
Your brand reputation lives in the dark
Start as online conversations you never saw coming
Time between negative mention and brand response (too late)
Cost of reputation damage from missed brand conversations
Check online reviews and mentions before making purchase decisions
Brand Monitoring That Actually Works
Traditional brand monitoring tools give you data. We give you intelligence.
Brand monitoring software tracks mentions of your brand, products, competitors, and industry keywords across news sites, social media platforms, review sites, YouTube, podcasts, and web search results.
Our brand monitoring platform doesn't just collect mentions—it analyzes sentiment, identifies trends, and alerts you to what matters.
The best brand monitoring tool for modern brands
Real-Time Mention Tracking
Monitor every conversation about your brand across 50+ platforms. Get instant alerts when your brand is mentioned anywhere online.
- Track brand mentions across news, social, forums, reviews
- Monitor product mentions and specific keywords
- Set up competitor monitoring to track market share of voice
- Custom alerts for high-priority mentions
AI-Powered Sentiment Analysis
Know not just what people are saying, but how they feel about your brand.
- Real-time sentiment classification (positive, negative, neutral)
- Emotion detection (joy, anger, frustration, excitement)
- Sentiment trend analysis over time
- Crisis detection before it escalates
Multi-Platform Coverage
Our brand reputation monitoring software tracks conversations everywhere your audience hangs out.
- Twitter/X, Reddit, LinkedIn, Facebook, Instagram
- News & Blogs: Media coverage and PR monitoring
- YouTube: Video mentions and comment sentiment
- Review Sites: G2, Trustpilot, Yelp, Google Reviews
Crisis Detection & Alerts
Get ahead of reputation crises before they spiral out of control.
- Anomaly detection for sudden spike in negative mentions
- Real-time alerts to Slack, Email, WhatsApp, Telegram
- Escalation workflows for high-priority issues
- Historical context for informed response
Powerful Brand Monitoring Dashboard
Unified Mention Feed
See every brand mention across all platforms in a single, chronological feed. Filter by platform, sentiment, keyword, or date range.
Sentiment Trends
Visualize how sentiment about your brand changes over time. Identify patterns, spot anomalies, and track the impact of campaigns.
Influencer & Reach Tracking
Identify high-reach mentions and influencers talking about your brand. Understand which conversations have the most impact.
Share of Voice Analysis
Compare your brand's visibility against competitors. Track market dominance and identify opportunities.
Topic Clustering
AI automatically groups related mentions into topics and themes. Understand the narratives forming around your brand.
Custom Reports
Build automated reports for stakeholders. Schedule daily, weekly, or monthly sentiment reports with key insights.
Why Brandnata is the Best Brand Monitoring Tool
Protect Your Reputation
Catch negative sentiment early and respond before it becomes a crisis. Turn potential PR disasters into opportunities.
Understand Your Audience
Go beyond vanity metrics. Understand what your customers actually think, feel, and care about.
Outpace Competitors
Know what people are saying about your competitors. Identify their weaknesses and capitalize on opportunities.
Data-Driven Marketing
Use real brand insights to inform content strategy, product development, and marketing campaigns.
3 steps to complete brand visibility
Connect Your Data Sources
One-click integration with social platforms, news feeds, and review sites. Our brand monitoring platform starts tracking immediately.
Define What Matters
Set up keywords, competitors, and products to track. Define alert thresholds for sentiment changes or mention spikes.
Get Intelligent Alerts
Receive real-time notifications when something important happens. Choose Slack, Email, WhatsApp, or Telegram.
Who Uses Our Brand Monitoring Software
Marketing Teams
Track campaign impact, measure brand awareness, and understand audience sentiment to optimize messaging.
PR & Communications
Monitor media coverage, track narrative trends, and respond quickly to reputation threats.
Customer Success
Identify unhappy customers early, respond to complaints proactively, and turn negative experiences into positive testimonials.
Product Teams
Gather unfiltered product feedback from real users. Identify feature requests, bugs, and usability issues.
Executive Leadership
Get high-level brand health dashboards showing sentiment trends, competitive positioning, and reputation metrics.
See BrandNata in Action
Explore our powerful brand monitoring dashboard with real-time insights and analytics.
Unified Brand Dashboard
Get a complete view of your brand health with real-time metrics, sentiment analysis, and performance tracking all in one place.
- Real-time brand health score tracking
- Multi-platform mention aggregation
- Customizable widgets and views
Advanced Analytics & Insights
Get a complete breakdown of your brand performance with detailed analytics covering mentions distribution, sentiment scores, and visual metrics.
- Multi-source data aggregation and analysis
- Interactive charts and trend visualizations
- Export-ready reports for stakeholders
What Our Customers Say
"BrandNata's monitoring tool caught a negative PR issue 3 hours before it went viral. We responded immediately and turned potential crisis into positive brand story."
Rajesh Kumar
Head of PR, Leading FMCG Brand
"We track 50+ competitor brands across India. The share of voice analysis helps us understand exactly where we stand in the market every week."
Priya Sharma
Marketing Director, E-commerce Company
"Finally, a brand monitoring tool that works in Indian languages. We track mentions in Hindi, Tamil, and Telugu—something no other tool could do."
Arun Menon
Brand Manager, Regional Bank
Enterprise-Grade Security & Compliance
Data Remains in India
Frequently Asked Questions
Never miss a brand conversation again.
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